Answer :

After the enactment of consumer protection act in 1986, various voluntary organizations were formed which helped in creating awareness about consumer rights and duties in the market place. Jago Grahak Jago initiative of the government made the consumers more conscious while buying goods and services. Establishment of consumer courts helped the consumers to sue the unscrupulous traders.

However there are only few recognised consumer associations and due to cumbersome, expensive and time consuming process of consumer courts many consumers are not willing to go through legal process for justice. There is an issue in implementation of various acts related to consumer protection.

Still India needs to go a long way in the process of consumer protection and making consumer the real king of the market.

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