Q. 145.0( 1 Vote )

“Consumer awareness is essential to avoid exploitation in the market place.” Support the statements.

Answer :

Consumer awareness is the main and important criteria for avoiding the exploitation of consumers in the market place. Because when the consumer is aware of the malpractices that are being practised against him and the also there are rights which safeguards him from the exploitation it improves to raise the voice of the consumer against the exploitation. If the consumer is not aware of any of the right then the consumer will be forced to buy the product which is being exploited by the producer.


The government has taken various measures to increase awareness among consumers. To improve the judicial system and give more awareness and education to the people, many legal awareness programmes were designed and launched by the Central Government and various State Governments. The Legal Services Act was passed in 1987 to implement legal services uniformly in the country. Many plans were formulated and implemented to protect the public from unfair actions and to increase social welfare. Mass media has a major role in spreading the awareness to the ordinary consumers because the mass media communication has a wide range of network which can reach the message to miles away.


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